• Photos of winners on stage at the Visit Worcestershire Tourism Awards

Business Insights

The countdown is on for the annual Visit Worcestershire Tourism Awards

The countdown for the Tourism Awards has officially begun, with the Awards celebrating the best of Worcestershire’s visitor economy on Friday 15th March, at Ombersley Court.

The evening is set to recognise those individuals and businesses at the front and centre of the region’s industry, with the potential for winners to be awarded at a national level with the VisitEngland Awards of Excellence.

Sixty businesses have been named as finalists, across a range of diverse categories which include attractions, restaurants, hotels, pubs, self-catering accommodation and many more. All hoping to be crowned the best of the best across their sector.

Councillor Marc Bayliss, Cabinet Member for Economy, Infrastructure and Skills at Worcestershire County Council, said: “Celebrating our tourism and hospitality sector is vastly important to recognise its importance to Worcestershire’s economy and to unleash it’s potential on a regional and national level. I wish all the finalists the best of luck and thank the Worcestershire business community for their support with the event.”

Visit Worcestershire has relied on a number of generous sponsors and supporters to bring the event to life.

Ombersley Court, one of Worcestershire’s newest event venues, will provide the backdrop to the glamorous event. Bromsgrove-based Fews Marquees will be showcasing their state-of-the-art Orangery to place in the grounds of Ombersley Court, where over 290 guests will enjoy a Worcestershire-themed menu and the ceremony.

The Worcestershire theme continues with local producers, Piston Distillery, Astley Vineyard and Wagtail Retreat Vineyard providing welcome and table drinks for guests celebrating our ever-growing food and drink sector. Plyvine Catering will be working on a locally sourced menu which is set to ignite tastebuds with Worcestershire produce. Support for and from local suppliers does not stop here; Prestige Toilet Hire in Pershore are providing the necessary luxury wash room facilities with Peggy Sue's Bars providing the bar service for the evening – including Worcestershire inspired cocktails.

Other sponsors include Mercian Events, The Wedding House, Destination Core, Sentino Hospitality, One Worcestershire, Worcestershire County Council, ArrangeMY Escape, Unmissable England, Worcestershire Ambassadors, Gemini Hospitality Group and Conteur.

Limited sponsorship opportunities are still available for any businesses wishing to showcase their brand at one of Worcestershire’s most popular business awards. Please contact visitworcestershire@worcestershire.gov.uk for further information.

Visit Worcestershire Tourism Awards 23/24 – Shortlist

Business Events Venue of the Year

The Lygon Arms Hotel

Three Counties Showground

Stanbrook Abbey Hotel


Camping, Glamping and Holiday Park of the Year

By The Red Phone Box Glamping, Camping & Cottage

Redhill Holidays

Hopleys Family Camping

Plum Tree Glamping

Ethical, Responsible and Sustainable Tourism Award

Safari Lodges

Attwell Farm Park

Astley Vineyard


Experience of the Year

Astley Vineyard

Morgan Experience

Axe Junkies

Aztec Adventure

Piston Distillery

Festival & Event of the Year

Battle of Evesham

Broadway Arts Festival

Light Night Worcester

Pershore Plum Festival

RHS Malvern Spring Festival

Woo Fest

Worcester Film Festival

Worcester Music Festival

Worcester Repertory Company’s Annual Swan Theatre Pantomime

Churchfields Pumpkin Festival

Large Hotel of the Year

The Malvern Spa

The Lygon Arms Hotel

Hogarths Stone Manor Hotel

Stanbrook Abbey Hotel

Large Visitor Attraction of the Year

Hanbury Hall (National Trust)

Worcester Cathedral

Attwell Farm Park

West Midland Safari Park

Severn Valley Railway

All Things Wild

New Tourism Business of the Year

Hidden England Escapes

Aztec Adventure

Nature's Edge Cabin

Pub of the Year

The Fox & Hounds at Lulsley

The Hadley Bowling Green

The Queen Elizabeth Inn


Self-Catering Accommodation of the Year


Alvechurch Marina

Malvern Escapes

The Old Dairy Malvern

Small Serviced Accommodation Provider of the Year

Brockencote Hall Hotel

The Elms

The Hadley Bowling Green

Eckington Manor

Small Visitor Attraction of the Year

Aztec Adventure

Morgan Experience

Harvington Hall

Broadway Museum & Art Gallery

Wyre Forest – Forestry England

Taste of Worcestershire Award

The Lygon Arms Hotel - Grill by James Martin

The Cottage in the Wood Malvern


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