Set on a peaceful equine smallholding, guests can unwind in a beautifully styled shepherd’s hut, complete with plush interiors, a SMEG kitchen, wood-fired hot tub, and even a private sauna.
This tranquil retreat combines the joy of reconnecting with nature with all the comfort of a boutique hotel stay. With panoramic views over open countryside, Charlton Glamping promises privacy, seclusion, and serenity an ideal setting for both romantic getaways and restorative retreats.
Support Received
The Visit Worcestershire programme played a pivotal role in helping Charlton Glamping plan for the future.
“It gave me the time and space to reflect on what we offer and where we could grow,” Tracy owner of Charlton Glamping shared.
Working closely with business consultant Jane, the sessions went far beyond surface-level discussion. Jane actively challenged existing assumptions and encouraged fresh thinking prompting a deeper exploration of Charlton Glamping’s brand, values, and potential.
Through these conversations, recurring guest feedback themes began to surface, particularly around dog-friendly stays and wellness-inspired, spa-like retreats. These insights gave the business owner the confidence to develop and embrace a dual offer positioning the glamping site as a haven for both guests and their pets.
Jane also helped to reframe growth opportunities, supporting plans for future expansion and inspiring an ongoing commitment to innovation.
Tracy commented, "My coaching sessions with Jane helped me shape our branding at Charlton Glamping to see the real value in what we offer and how we can create a unique experience for our guests and their pets, making it a ‘Must Stay’. The sessions gave me confidence and increased my belief in what we have."
Results
Charlton Glamping has seen fantastic progress since engaging with the Visit Worcestershire programme:
- Fully booked in July 2025
- Fantastic guest feedback
- Doubled Instagram followers
The support not only brought clarity and direction it also sparked a renewed belief in the business’s potential and uniqueness.
Are you looking to grow or evolve your tourism business? Discover more about consultancy support and wider opportunities through the Visit Worcestershire programme: Tourism Consultancy | Visit Worcestershire