Make Worcestershire Part of Your Story

Lily takes us on a wonderful adventure around Worcestershire...

Worcestershire is full of stories!

The land the inspired CS Lewis and Tolkein, the final resting place of Bad King John, internationally renowned for its sauce and pronunciation!

Worcestershire is steeped in history and intrigue…

Where will your story take you?

Whether it’s a love of the great outdoors, getting hands-on with history or spotting animals on safari, Worcestershire has something for everyone.

Walk or cycle along the breathtaking Malvern Hills or visit one of our stunning arboretums; get out and enjoy our various waterways, canals and countryside routes. The county is full of adventure…

Unique dining experiences

Experience the taste of Worcestershire with delicious independent restaurants to award-winning vineyards producing excellent wines.

Fancy getting hands-on with history?

Well, Worcestershire certainly has lots to dive into… with our Civil War past, the destination is rich with museums celebrating our industrial heritage, or travel back in time to the golden era of steam at the Severn Valley Railway.

For family fun head to the Wyre Forest...

Hang from the treetops at GoApe! or go on a quest with Zog the Dragon. Visit the ‘ROARSome’ Safari Park and come face to face with some of the world’s most endangered species…or perhaps head to one of the many country parks and gardens – perfect for picnics and letting the kids run free…

Fancy a bit of luxury?

Hire a Morgan Motor for the day and take in the beauty of Worcestershire in a soft top Plus 4, relax in Malvern Spa or unwind at the Elms Hotel.

Or if shopping is more your bag, discover our market towns...

All with unique riverside charm, delicious food and independent shops – the perfect place to meet with friends.

Make Worcestershire Part of Your Story…

View our first-ever TV ads!